Back in August, my lovely boyfriend an I experienced a new type of museum that left us feeling like kids once again.
The Color Factory
is a pop-up museum that embraces color and artists who bring life to it.
The pop-up is located on Sutter Street in downtown San Francisco. You can immediately tell that this is the Color Factory
, not just by the colorful stripes along the building, but by the beautifully coordinated and saturated outfits worn by those in line to get in.
I thought I’d go all out with a colorful fashion statement too, so I wore a bright orange Catherine Malandrino
dress along with my fierce red tassle earrings from H&M
We walked in and are directed to go down the rainbow stairs to begin our adventure. The staff at the Color Factory
are so amazing and just as bubbly as you would expect in a setting like this. They gave us photo cards with bar codes that we could scan and take pictures with throughout the museum, all at no cost!
The first photo opp is right next to the scratch and sniff wall, yes, I said scratch and sniff. There was everything from Grandma’s Perfume to Move Theater Popcorn!
As you move along passed the “Now Serving” turntable covered in treats, you enter a black and white room where a sample of black Charcoal Lemonade is offered to help wash down that sweet macaroon.
The orange room was one of my favorites because it went so well with my outfit! Also, it was just fun to see the collection of orange goodies hanging all around.
From there, you are taken into the blue balloon room, sponsored by Alaska Airlines
. For those afraid of balloons, probably not a great idea, but if you aren’t, then it’s also another great photo-opp!
As you exit the blue room, you enter a darkened room, only to be brightened up by the cluster of disco balls above! So awesome! I totally attempted some Saturday Night Fever moves while I was there.
From here, some went left, others went right. We ended up in the bright lights room where you’re encouraged to leave something behind in an array of bright primaries! This was also the boyfriend’s favorite room because of all of the creative shots and lighting affects.
As you open the white door to the next room, you’re greeted by another lovely Color Factory
employee encouraging you to color all over the wall in green markers that are probably over 4 feet tall! It was thrilling to color on the wall without getting yelled at by an adult!
The most “Instagram
-Worthy” spot was just beyond this wall coloring heaven; the ribbon room! I couldn’t help but run through, weave in and out, and peak out from this exquisite installation.
Next, you’re guided up a set of pink lit stairs to another colorfully lit hallway. This hallway leads you to the Confetti Room and the Selfie room.
The Confetti Room is turquoise but releases confetti of all colors! It was adorable to see kids making confetti snow angels, people throwing it in the air. It’s just the most joyful experience.
Right across the way is the Selfie Room which consists of a printer that shoots out pictures that are at the time, being posted on Instagram with the hashtag #selfie. Weird, but quite entertaining.
And finally the moment we both had been waiting for, the Yellow Room. What was the Yellow Room? It was a huge yellow ball pit! Crazy right?!
We probably “swam” in there for over an hour, and others did as well. It was almost like the meeting point at the end of the entire Color Factory
experience where people would kind of interact because of this shared experience of once again playing like we were all children.
As we left the museum with our banana and vanilla ice cream cones in hand, we reflected back on how it is important to nurture our inner child, and also, we need to encourage each other to do so.
Bravo to the staff and of course the beyond talented artists that created this experience called the Color Factory